Would you like to capitalize on the marketing strategies of the most successful retailers in the world?  They easily and consistently get us to buy their products…and we do it almost instinctively.

The truth is pretty close.  Great brands create buyer loyalty.

Most network marketers have no idea how to use these strategies themselves.

Check out this video for some of the basic of Push (what virtually all network marketers do) vs. Pull Marketing (what all network marketing leaders do).

Click here to view the embedded video.

Please leave your comments and share this video with your networks.

If You Want To Learn The Biggest Secret To Network Marketing Success…You Need To Get A Speeding Ticket

There I was, heading south on US1 in Ft. Lauderdale right by the airport and I was zipping along noticeably faster than I normally do. I was on my way to a meeting and was running uncharacteristically late and was trying to make up some time.

I noticed I was doing a little over 70 mph but I wasn’t exactly sure what the speed limit was. I guessed 50 or 60, but I wouldn’t put money on it.

I thought, “hmmm…maybe I should slow down.” I decided not to.

The Sheriff’s car that pulled out in that very moment decided something different.

I haven’t had a speeding ticket in over a decade. It’s not that I don’t speed, because I often do, I just don’t get tickets. I don’t attract them for some reason…and I like it that way.

I did my best to talk my way out of it, but the best I could do was get the actual speed reduced, which was pretty good.

I found out what the speed limit was. It was 50. I was going 71. He ticketed me for 64.

I thanked the fine officer and wished him the best…and meant it.

You may be saying, what the heck does this have to do with network marketing? It wasn’t what happened then, it was what happened next.

Within about a week it started.

They started showing up at my door.

They were all very persuasive and value driven with solutions to my current challenges.

Ticket Clinic Solicitations!

Dozens of them.

This situation exemplifies why so many people struggle in network marketing and the mindset you absolutely must have to succeed.

You absolutely must focus all of your marketing efforts so that you are speaking to people who are home business buyers. These are people who have already demonstrated interest and commitment.

Just like me. I was committed. To the tune of $248.

Most people who start in MLM will be taught to make a list of the top few hundred people they know.

That’s fine.

How successful do you think the ticket clinics would be if they did a general mailing to a given neighborhood?

They would go broke.

Just like most network marketers.

I don’t care if you are marketing to warm market or cold market…marketing is a sorting business. You are sorting interest and commitment.

Your pipeline should always be full with people who are your target market, but just haven’t made a decision yet. This doesn’t mean just people you know. Are they an entrepreneur, have they been in MLM before, are they looking & committed, are they a business owner…they must give you something. Just because you know them doesn’t make them a good prospect.

Following sound attraction marketing principles will put you in the center of the universe of people who will sort themselves. Creating online marketing funnels is one way that automates this process for you. Over time, as you continue to build a relationship, people will gravitate to do business with you.

If your marketing efforts haven’t pulled you the results you have wanted…go out tonight and drive really fast…then watch how the pros that understand how to target a market do it.

See, lawyers are good for something after all.

Do you want to know how to stand out in the crowded world of social networking?

Would you like to develop a friends list that actually wants to hear what you have to say?

Today’s technology driven world moves incredibly fast and the vast majority of people are on autopilot experiencing information overload.  We see friend and follower requests, we add them.  We scan RSS feeds, status updates and tweets.  It’s daunting to keep up but it’s all the more reason to make an effort to do so.

Here are a few simple practices that will leave you forever imprinted in an amazing light in the hearts and minds of your connections.

1. Take time to write a short note to new friends

Almost no one does this and less do it with consistency.  It shows care and interest and it shows (whether it’s true or not) that you have some interest in actually getting to know them.  Of course, it’s significantly better if you actually do.  Do you want to hit a grand slam?  Actually go and read their profile first and make a comment that is personal to them.  Whatever you do, be authentic in your communications, the social web can sniff out posers faster than Chris Brown can say “Anger Management.”

2. Provide Value First

I honestly can’t believe how many insta-pitches I still get.  Apparently someone must respond or people would just stop doing it, but I can’t imagine anyone actually does.  I have written about this before.  People, really, put some value INTO the world instead of just trying to take it out.  What do your connections find valuable?  Provide it for them.  Imagine walking into a restaurant for dinner and as soon as the hostess seats you, the waiter comes up and says, “That will $85 please.”  Ah, what?  Can I have my dinner first?

Yeah, it makes no sense, but people still do it.  Then they quit their businesses saying that social media and social networking don’t work.  It’s no different on the web than it is in the restaurant.  Value drives consumer interest and action.  Give people the food they really want first.  If you constantly over deliver, people will beat down your door to connect with you.

3. Make Comments

Yes, people want to know you care.  Are we starting to see a pattern?  Take a few moments and extend a part of your life into theirs.  The world of social media is a bit of a paradox.  It can be a very impersonal personal experience.  We are connected to people all over the planet, but if we aren’t conscious about forwarding our relationships, the connection can be lost.  Comment on their FB status & blog post, retweet their tweets or tweet their blog post.  If you find value in what they are saying, it’s likely your friends will too.  (HINT, HINT PEOPLE!)

4. Create Groups To Organize Interest

If you use your social networks for both business and personal use as most people do, use groups to gather who is interested in what you are saying.  If you are in Network Marketing create a value based group for your company or industry instead of constantly exposing your entire friend list to your offers.  I have friends that I get 6 and 7 invites to things a week.  Honestly, it’s a bit much.  After a while, it’s like the gynecologist after a long day at the office coming home to his wife and she is wearing sexy lingerie, “Honey, if I see one more…”

4.7 Be Consistent

If you are going to establish an online presence, then do it.  Really do it.  I understand time is an issue for everyone, but make a commitment and stick to it.  Don’t add 500 friends in a week, post a few articles and disappear for 3 months.  Stay in the game.  Post your articles in places that they will create value for the readers.  Post them often.  I recently attended a webinar where the guy was talking about his LinkedIn strategy for lead generation.  It was great.  He generated over 1,600 leads in 6 months for his affiliate programs mostly through article submission and some of the strategies above.  But guess how many times he published an article?  1944 to be exact.  That’s right, 1944.  Now THAT’s consistency and his business exploded because of it.

Get out of here now…go make some friends or go actually be a friend to some of the ones you already have.  But before you do, remember to leave your comments and if you found value in this post, retweet me please.